Thu, 20-Nov-2008
Pizza Hut up for grabs
Lim
Published: Sep 09, 2008
Singapore - Pizza Hut has invited JWT, Y&R, Bates 141 and Grey to pitch for its creative account which came into play following a "mutual" parting of ways with incumbent BBDO.
BBDO 's contract with Pizza Hut ends in November and the pitch for a new agency will be held early next month. "With a new agency we hope to get a new strategic representation and a fresh creative direction," Juliana Lim, marketing director of Pizza Hut Singapore, said.
The initial contract will be for a year, after which it will be reviewed. The pitch decision is expected towards the end of October.
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