BBC hires Albert from Forbes

Singapore - BBC Worldwide has hired Inez Albert, former regional sales director of Forbes, to join the Asian sales team as digital sales director. 

"Coming on board with BBC Worldwide is an opportunity for me to work with some unique online properties and a great international brand. The BBC Worldwide portfolio offers advertisers some fantastic opportunities and I'm looking forward to driving their take-up across Asian markets," Albert said.

Her main task is to provide digital leadership and insight and to drive regional advertising sales across the ad-funded BBC.com website digital channels in Asian markets.

"Albert is bringing with her a great depth of experience and contacts in the digital space that will help us really maximise our potential in Asia. BBC.com gives advertisers the opportunity to reach large, targeted, high quality audiences," Sunita Rajan, VP Sales, Asia and Australasia, Advertising Sales, said.

She has over 10 years of experience in regional media sales in both traditional and digital channels.