Informatics hires Saatchi Lab

Singapore - Educational institution Informatics has appointed Saatchi Lab to its media and creative account.

The agency will now handle media and creative duties for Informatics, as the school looks to strengthen its reputation as an IT-driven institution strong in providing IT education. Informatics spokesperson Yvonne Low confirmed the news and added that Saatchi Lab has already begun media booking duties for online as well as mainstream media.

The arrangement for creative, though, is not exclusive and Informatics may work with other agencies depending on different needs, according to Low.