Asian Publishing Convention looks to Bang

Singapore - The Asian Publishing Convention (APC) has appointed Bang PR as its official PR agency for its second summit held in August.

Themed "Where print, online and mobile media converge", the convention aims to foster the regional "development of publishing professionals learning and interacting with counterparts".

"We see this partnership with the Asian Publishing Convention 2008, as a great opportunity to contribute to the media and publishing industry. The growth of the industry will definitely benefit the PR industry as well. In addition to driving awareness for the APC, we are also involved in the judging of two categories of award, the Circulation Category and the Corporate Communications in a multi-media world Category," MD of BANG PR, Koh Juat Muay, said.

Two days prior to the convention workshops will be held and the Society of Publishers in Asia (SOPA) will be discussing new media policy and investment at the SOPA Media Leaders' Summit.