Virgin Condoms to Crush

Indonesia - Virgin Condoms has appointed TNBT's Crush Indonesia, in partnership with Alchemy Kreative Communications to launch the new Virgin - Manjakani Condoms in Indonesia.

The PR campaign, titled 'Tepat, Nikmat, Sehat' ('Right, Pleasure, Health') highlights how Virgin - Manjakani Condoms provides ultimate pleasure by understanding both men and women's desires in their sexual relationships. The campaign will consist of pre-launch and launch publicity in Indonesia's biggest cities - Jakarta, Bandung and Surabaya. The campaign runs till August.

"This is a very exciting and interesting PR campaign for us. We are very happy with the results of the campaign and to be working with both Virgin and Alchemy Kreative Communications on this project," Bernaldi Pamuntjak, MD, Crush said.