Singapore - Vocanic has added to its client engagement management team with the hiring of Publicis account manager Kristian Olsen.
Olsen will work mainly on the word-of-mouth marketing agency's StarHub account and will report directly to CEO, Ian McKee. "Kristian brings with him a wealth of experience but retains a passion for thinking differently and innovating, we are really pleased to have him join the team. As Asia's leading word-of-mouth marketing business we are seeing the trend amongst clients towards engaging in social media and peer-to-peer marketing accelerating sharply," McKee said.
The agency has just delivered a Facebook-based viral project for StarHub and is engaged in two projects in Australia for Woolworth's and Hungry Jacks (or Burger King as it is known locally here).
Previously, Olsen has worked with clients such as Aviva, Osim, O2 and Singapore Airlines during stints at Publicis, M&C Saatchi, and Batey.