Local music festival calls for sponsors

Hong Kong - Music and arts festival Clockenflap is looking to expand its sponsor base ahead of the second festival in October.

As part of its push, the group has hired Tom Hilditch, former editorial director of Asia City Publishing, as marketing director and Peter Gordon, an e-commerce industry veteran, joining as a corporate director.

Festival director Jay Forster said Clockenflap provides a unique platform for brands interested in reaching the event's affluent and media-savvy audience.

Clockenflap's original sponsors, the UK Trade & Investment, Cyberport and British Consulate-General Hong Kong, are returning for the second event but Forster said he's now looking to expand that into the travel, alcohol and lifestyle sectors.