Singapore - CNBC's director of advertising sales and operations for SE Asia Lim Yew Nee has hired from his ex-employer Mediaedge:cia (MEC), bringing over group account director Chan Wai Leng to the company.
Chan, in his new role of director of marketing and research, will report to Lim and will oversee CNBC's research as well as brand and event marketing activities targeted towards the trade and consumers in the Asia-Pacific region.
Prior to MEC, Chan worked with media owners Time and Fortune magazines as well as MTV Networks.
"Given her vast marketing experience, impressive track record and credentials, we look forward to her contribution to the continuous growth of the CNBC network within the region," Lim said.