R K Swamy BBDO bags two portfolios

India - R K Swamy BBDO, an Omnicom company, has won the Suzuki two-wheeler portfolio and Synergy Media's 94.3 MY FM business from incumbent agency Grey Worldwide Delhi.

R K Swamy BBDO has managed the Suzuki Access 125cc Scooter brand for the past year;  in September of last year, the agency launched the new Scooter brand in India.  R K SWAMY BBDO has now been charged with the entire Suzuki motorcycle portfolio.  This includes existing brands viz, Zeus and Heat as well as new product launches.  

Sunil Kukreti, Partner, R K Swamy BBDO, New Delhi, said, "We are really delighted with this win and are looking forward to developing effective and exciting creative work for the brand. We will be working on the entire communication package for Suzuki Motorcycle brands in India".

Kukreti also said, "FM Radio as a category is very dynamic and competitive and provides ample opportunities to do some really exciting creative work.  We're delighted to be working with 94.3 MY FM to develop the brand further."