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H&K keep 3Com APAC duties

By: Marcus Chhan, Singapore
Published: Jun 13, 2008
Regional - 3Com has retained Hill & Knowlton as lead PR agency for Asia Pacific for another year.

H&K's Singapore office will continue to provide regional PR management to help increase 3Com's brand equity across Asia as well as manage the company's PR outreach in Singapore.

H&K offices in Malaysia and Thailand will continue doing local PR planning and execution for the company, which also expanded the agency's scope of work to include Australia - previously serviced by Red Agency.

Mutual PR, Andie Consulting, and J-Link will keep the business in India, Korea, and Taiwan respectively. 3Com APAC does not cover Hong Kong, China and Japan.

In early July last year, Marketing reported on H&K being appointed 3Com's regional PR agency as a result of the company's integration with H3C.

Companies featured:

  • Hill and Knowlton
  • 3Com