The Journal for women

Global - The Wall Street Journal Online's newly launched section, Journal Women, ables marketers and advertisers to reach professional and executive women from multiple industries, according to its VP, multimedia sales and digital sales director, Brain Quinn.

"Women have been and always will be a very important part of the Journal's readership, and this is a way to build on that by creating a place to exchange stories and ideas and really have a dialogue," he said.

Journal Women covers the three key areas of career, balance and lifestyle, as well as a blog, The Juggle, on the trade-offs of juggling work and family. The section also features a daily news brief concerning women in the news.

"We've seen a tremendous user response to blogs like The Juggle, one of our most active communities on the site, which has a readership among women and men. For Journal Women, we've already seen some interesting dialogue these past few days and we expect that to grow," Quinn said.