Singapore - Red Dawn Communications has hired Pearline Chan as marketing relationship manager while Ian Purnomo joins as game publicist to handle APAC PR duties for the upcoming Games Convention Asia.
Chan was previously Netball Singapore's technical executive, and will be responsible for developing new Corporate Social Responsibility (CSR) programmes and creative marketing projects. She will also manage the agency's athlete representation arm.
Purnomo will work with clients involved in sports and interactive digital media. His previous scope of work at online game company, AsiaSoft included marketing communications, public relations and copywriting.
According to Red Dawn, the appointments are in line with its aim to position the agency as 'Singapore's first Cross Media Entertainment agency' with a focus on collaborative creativity.