Design Bridge reacts to growth

Singapore - International branding agency, Design Bridge has hired Rohini Runganadhan as client service director for its Singapore office, and with specific responsibilities for the agency's Indian client base as well as Asia Pacific Breweries in Singapore.

Rohini jointly leads the client service team as well, and joins after spending the past eight years with Y&R working in both the Singapore and New York offices.

"Rohini's appointment comes at a significant time for Design Bridge when we are rapidly expanding our client base through Asia, particularly in India. Her knowledge and experience of the Indian markets gives us particular strengths in appreciating our client's brand strategies," Mark Budden, MD for Design Bridge, said.

Asia Pacific-based Design Bridge clients include Unilever, MHAP and F&N. The agency recently moved its Singapore office from Tanjong Pagar to Kampong Glam.