Bernama TV fills CMO role

Malaysia - Bernama TV has hired ad industry veteran Michael Gilbert Chan as its new CMO. Chan will be responsible for improving the quality of content, sales and marketing, and developing programmes to try and up its reputation and ratings.

The CMO position is a newly created one but Chan has held senior marketing roles before. He was head of interactive TV at Astro, VP of brand marketing at ntv7, CEO for Novacomm, and marketing manager at Digi. He started his career as a copywriter.

Bernama TV's news channel was launched in February, and is broadcast over Astro's Channel 502.