15 Singapore finalists up for One Show honour

Singapore - The One Show award shortlist has shrunk further to 15 finalist entries for Singapore, with McCanns, TBWA, and Ogilvy leading with three entries each, and Batey with two.

Ogilvy Singapore bags two entries in the ‘Consumer newspaper: Full page/spread - single' category with its work ‘Family Health' for FHM and ‘Helicopter View' for The Economist, while Ogilvy RedCard grabs an entry with ‘SOS' for GlaxoSmithKline in the ‘Consumer magazine: Full page/spread - single' category.

McCann Worldgroup grabs three accolades for its work ‘Miss January/Miss February/Miss March' for MediaCorp Publishing. TBWA Asia Pacific has one finalist for ‘The Book' in the ‘Collateral: Self promotion' category, while TBWA/Tequila scores two entries with work for SPE Networks Asia and Photolibrary.

Batey wins two places in the finals with work ‘Speed reading' for Read Better Faster, and ‘SatNav' for Mitsubishi Motors in the consumer newspaper and radio categories. BBDO Singapore finalist each.

The finalist entries will have a chance a to win a One Show pencil, and if not, as Merit Award winners, they will be featured in the One Show Annual to be released at the end of the year.

Marketing covered the initial One Show awards shortlist on 9 April 2008.