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Adidas Singapore fills marketing dir. shoes

By: Cherisse Beh, Singapore
Published: May 06, 2008

Singapore - Adidas Singapore has brought in Unilever's Marcus Chew as marketing director to fill the role vacated by James Tan.

Tan left Adidas for Levi Strauss Asia Pacific to become its regional marketing communications manager while Adidas Malaysia marketing manager, Lena Ismail steadied the ship until Chew's arrival on 2 May 2008.

Chew was formerly a senior brand manager at Unilever, handling marketing for brands such as Dove, Clear, Sunsilk and Lux. He will work alongside Janice Lee Fang, brand communications manager, who joined the sportswear retailer in late February, as reported by Marketing.

Companies featured:

  • adidas
  • Unilever