Singapore - Mediaedge:cia (MEC) Asia Pacific has appointed Peter Vogel to the new role of chief strategy officer.
Vogel relocates from South Africa where he was CEO of the MEC Group which included Nota Bene, a communications planning consultancy that he founded ten years ago. He will also be the APAC representative for MEC's newly formed Communications Planning Board that is chaired by global CEO Charles Courtier.
"I can see that communications planning has already been placed at the heart of the business in every office, it has become part of our everyday culture. My role will be to draw on my experience in helping clients grow their brands in developing markets and sometimes turbulent economic conditions to deepen this strategic offer across the region," he said.
As reported by Marketing, MEC recently promoted its MD of Global Solutions Connie Chan to replace outgoing MD for MEC Singapore, Lim Yew Nee, while GM Sharon Soh has taken on a new role as strategy director.