Catapult births Slingshot

Singapore - Catapult Advertising launched a sister brand Slingshot Studios earlier last month, focusing on multimedia design, animation, 3-D visualisations, integrated communications marketing and online branding.

"We decided to launch Slingshot Studios at this time because Catapult Advertising has come into their own these two short years with the support of our esteemed clients. In fact, the push came from these clients who have encouraged us to also offer more specialised multimedia services", Serene Tan, account director of Catapult Advertising, said.

The new company will be headed by Tan, creative partner JH Ding and director Matthew Yapp from BusAds.