Bates141 hires creative for Heineken

Singapore - Heineken's creative agency Bates141 Singapore has hired CD Travis Sorge to work primarily on the beer brand, replacing Raymond Quah who will join Publicis Modem as CD, starting in May.

Sorge will report to ECD Steve Llewellyn, and was most recently a freelancer at BBH Singapore. He was previously a creative director at Grey Bangkok and was working on clients such as Procter & Gamble, Novartis, UNESCO and Amnesty International. At DDB Auckland in 2006 as senior writer, he worked on the Corona and Philips Electronic accounts among others.

He has won awards such the Gold Lion in 2004 for his work on the 'Toyota Tacoma Girlfriend' spot and was earmarked as '2004 Young Gun of the Year'.