Mortimer-Roberts goes for Crush

Singapore - Crush Advertising has hired former DDB creative James Mortimer-Roberts as senior creative.

In his new role, Mortimer-Roberts oversees the creative department and is tasked with driving new business and as well as gaining agency recognition for creative and advertising campaigns. Since his arrival in Singapore in 1992, he has worked in agencies such as AGI Communications, Mandate, Grey Advertising and Adcom.

"Crush is a dynamic agency with dreams of glory, tempered with acute business sensibility and an aggressive growth plan. That was the picture Frank (Crush MD) painted for me. And I liked it," Mortimer-Roberts said.