Pixel Media beefs up regional capabilities

Singapore - Pixel Media has hired Huang Shan Shan and Serena Low as regional business manager and sales manager respectively, and extended its SE Asian ad network through a partnership with Yehey.com, an online portal from the Philippines.

Based in Singapore, they will work closely with Pixel Media MD, Winky Chan and sales director, Aaron Chin. Huang is responsible for the development of website partnerships and extending Pixel Media's ad network reach across SE Asia while Low is tasked to develop online advertising campaigns across the region.

"We have always intended to expand throughout SE Asia from our Singapore base. This is the first of such moves and we expect to grow rapidly throughout 2008. The appointment by Yehey is right on the back of faster migration of advertising online. We have managed to win new advertisers throughout last year and intend to continue working with them by offering a more comprehensive and compelling product throughout the region", Chan, said.

Effective immediately, the online and mobile advertising sales network will represent Yehey.com for advertising sales to advertisers seeking to reach users in the Philippines from Singapore and the region. Currently its Philippines ad network offering includes eBay.ph and NBA.com.