LB ushers in ex-Courts marketing dir.
Rasmussen earlier spent four years in Singapore working as group account director for Batey Singapore, and two years as account director for Leo Burnett Sydney where she worked on accounts such as Woolworths Supermarkets and Acer Computers. Leo Burnett won the Courts account in March last year from DDB which had previously held the business for five years. Prior to that Batey worked on the account for more than twenty years.
"It's great to welcome back a former Burnetter. She has strong strategic ability, creates enduring client relationships, and is extremely proactive in identifying areas of new revenue potential for both clients and agencies. Her appointment underscores our commitment to building our integrated client services credentials, and our continued investment in senior talent," Kurt Viertel, MD for Leo Burnett Singapore, said.
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