DDB boosts planning in HK

Hong Kong - DDB has appointed Milo Chao to a newly created role as head of planning in Hong Kong responsible for providing strategy  and insights for DDB clients.

As head of planning in Hong Kong, Chao will be in charge of all clients from Wrigley and Parknshop to China Construction Bank.

Chao relocates from DDB Singapore where he was regional planning director across ExxonMobil Fuels but will continue to oversee the account in his new role here.

He reports to Richard Thomas, president and CEO for DDB in Hong Kong. 

Prior to joining DDB, Chao worked with Rapp Collins in Texas, as senior strategic planner working on brands such as Sony Playstation, Toyota and Dell. He has also worked with Grey Advertising in Beijing, China and New York.