Phang falls for Crush

Singapore - Crush Advertising has hired ex-Dentsu Beijing creative, Rebecca Phang, to fill the newly created role of group creative head for the agency.

Phang will head creative teams in charge of clients such as Millennium & Copthorne, Marie France and FANCL. At Dentsu she handled the Lexus account.

"When Frank (Frank Young, MD for Crush) told me about the plans he has laid out for Crush, I saw great potential in it to become one of the top agencies in the region," Phang said.