Cummings to OgilvyOne

Singapore - Damien Cummings has joined Neo@Ogilvy, a digital and direct media division of OgilvyOne, in newly-created roles of general manager and practice lead, digital consulting.

Cummings will work closely with managing director Chris Riley and lead consultant Lucy McCabe, who recently joined the agency, to develop OgilvyOne's media and consulting business.

"With the rapid growth at Neo@Ogilvy, the need for great digital planning skills in media, search and email becomes ever more imperative to support OgilvyOne's clients going forward. Bringing twelve years of experience in digital media, internet marketing and online strategy with him, Damien is a very strong addition to the management team for OgilvyOne," Riley said.

The Australian most recently managed Australian online travel company Go Do. Previously, he developed online strategy and led the digital media/marketing function at Citibank, as well as established and managed the e-Business team at Coca-Cola.