Singapore - Following yesterday's official opening of Changi Airport Terminal 3 (T3), a handful of brands from the banking and financial industries became inaugural advertisers on Eye Singapore's T3 options.
The advertisers are RBS, Deutsche Bank, HSBC, Citibank, Standard Chartered, MasterCard, as well as Diners and Harris Book and campaigns have launched throughout T3 from the Departure Check-in Hall to Transit and through to the Arrival Meeting Hall.
Amongst the advertising options are larger Eye lightboxes, new 65 inch Digital Eyelites, ambient advertising opportunities on mezzanine linkways, a digital network within the baggage claim hall, as well as an LED screen which according to an Eye Corp statement is one of the largest digital displays in an airport environment worldwide.
"T3's bright, spacious, and soothing environment offers a relaxing experience to travellers and also adds clarity, impact and prominence to our new advertising sites in this terminal," Raju Bhakta, GM for EYE Singapore said in a statement.