The art and science of connecting with consumers
Marketing-interactive.com
Latest Magazine Dot Archive dot Marketing Events dot Events Calendar dot Senior Appointments dot Tip off

Facelift for The Peak

The Peak's December Cover
The Peak's December Cover

By: Cherisse Beh, Singapore
Published: Dec 12, 2007
Singapore - The Peak, SPH magazine's luxury read, has received a major overhaul that will see it with a new cover and stronger content from December's issue onwards.

MD of SPH Magazines, Dennis Pua, said, "More than just a design makeover, the new and improved magazine promises and delivers a extended dynamic platform, upon which advertisers can engage a discerning readership. We are confident that this change will cement The Peak's standing as a premier luxury lifestyle magazine."

The 23-year-old magazine targets industry leaders, movers and shakers. There will be four broad categories in the magazine: 'The Brief' for breaking news, 'Pursuit' for the intellectually stylish; 'Passion' for the fine life from looking good and living well and finally 'Portraits', for party and event highlights.

The Peak is distributed on a controlled circulation basis and has published editions in Singapore, Malaysia, Indonesia and Hong Kong.

Companies featured:

  • Singapore Press Holdings Ltd

Singapore Press Holdings Ltd Related Stories: