Love-Box has Clear Channel launching 'Condoms with Love'

Singapore - Ching Seng Moh Import & Export, the sole agent for Asia for new Danish condom brand Love-Box, has launched a one month long campaign with the tagline 'Condoms with Love' on Clear Channel's bus shelter network.

In a bid to create awareness for the brand and to draw consumer attention to the tin design packaging, the campaign includes free hand outs of the condoms in its ‘Love-Box' packaging this Friday at a Clear Channel bus shelter opposite the SIA building. The giving away of three hundred tins is also part of the brand's social marketing efforts to encourage safe sex on the eve of World Aids Day. Bus shelter posters were also part of this ‘Condoms with Love' campaign which targeted young and trendy PMEBs.

Love-Box comes in 24 different tin designs and in three different condom types - the ‘Funky Impression' series (extra thin condoms), the ‘Urban Freedom' series (extra safe condoms) and the ‘Energetic Sensation' series (dotted and ribbed condoms). Each ‘Love Box' holds three condoms.