EastWest wins ESI International PR

Singapore - Following a four-way pitch, business education consulting company, ESI International has handed its one-year PR retainer business to EastWest PR.

The agency starts work in December and will aid the company in its public relations and brand management.

"As a business hub, Singapore continues to attract companies to set up operation here. In addition, it provides a springboard for local companies expanding overseas. As businesses ramp up, the skills of their employees need to be upgraded as well. Project management and other critical aspects of performance improvement training provided by ESI International provide an opportunity for Singapore to emerge as a leading source of talented professionals with global capabilities. Our role will be to create opportunities to increase the visibility of the brand and build greater awareness of ESI International's offering, highlighting how both companies and individuals can benefit," Sonya Madeira-Stamp, associate director and partner for East West PR said.

ESI International has been in Singapore since 2002. Its office in Singapore serves as its Asian headquarters