Lollipop mobile games on Star menu

Hong Kong - Riding on the popularity of Channel [V]'s Lollipop and Blackie's Teenage Club programming, Star has re-purposed its content to launch 15 mobile games aimed at youths between 15 to 25 years old.

The games developed by Artificial Life features Lollipop and Mei Mei characters that allow users to play cards, puzzles, dance and sing-along on their mobile phones as well as download screenshots.

The games are available on mobile game platforms of local operators such as PCCW Mobile, Smartone-Vodafone and Peoples as well as Artificial Life's m-commerce portal including the VIP member zone for the programs' websites.

"As Asia's mobile market continues to evolve, we will increasingly look for further opportunities to leverage our highly popular content into new media value added services such as the one announced today", Jason Siu, general manager for Star Taiwan said in a statement.