BBC extends relationship with PCCW

Hong Kong - BBC Global Channels will launch three factual and lifestyle channels in Hong Kong through PCCW's now TV network.

BBC Global Channels, one of six BBC Worldwide businesses, will introduce BBC Knowledge, BBC Lifestyle and kids channel CBeebies to the Hong Kong market from 17 October.

The move is the first time CBeebies will be available to audiences in North Asia, and only the second time that BBC Knowledge and BBC Lifestyle have appeared anywhere in the world.  The two channels had their global launch in Singapore in July and CBeebies rolled out for the first time with BBC Entertainment in India in May this year.  

BBC has an existing relationship with now TV, with BBC Entertainment available through the pay-TV network.

Christine Leo-McKerrow, senior vice president with BBC Global Channels Asia-Pacific, said BBC had a "long-established" relationship with now TV.

"Launching three high-quality channels from one of the world's most trusted broadcasters on now TV was a natural fit," she said in a statement.