SingPost thanks customers with a Subaru

SINGPOST    SUBARU    MARKETING CAMPAIGN   

Singapore – In a bid to thank its customers for their patronage and support, SingPost is giving them a chance to win a Subaru, in its 'Win a Subaru Legacy at SingPost' campaign.

A SingPost spokesperson told Marketing its partnership with Subaru is part of SingPost's continuous efforts to boost interest and awareness of their services and that the postal company is open to future collaborations with the auto maker.

The campaign was created by Ingrid Design and Yolk and runs until 31 March.

The campaign is running on several platforms such as OOH ads on buses, print, eDMs and brochures in Shop@Post catalogues and point-of-sales materials.

The digital ads are running on Facebook, SAM machines and on vPost. A Subaru Legacy car display was also placed at the Singapore Post Centre.

"The objective of this marketing campaign is to reward our customers for using our services and products," the spokesperson added.

To participate in the promotion, customers have to perform a transaction of a minimum of SG$50 at any post office, its Self-service Automated Machine (SAM) or vPOST website, SingPost's online shopping and shipping portal.

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