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Weber Shandwick changes the guards

By: Oliver Luk, China – Beijing
Published: Feb 24, 2012

WEBER SHANDWICK   PEOPLE   PROMOTION

Beijing - Weber Shandwick China has created a new management structure, promoting David Liu to the position of chairman of Weber Shandwick China as it looks for new growth.

In addition to his new role, Liu (pictured) will take additional role as chairman of Interpublic's Constituency Management Group (CMG) which houses IPG's specialist marketing services businesses such as Futurebrand, Jack Morton and GolinHarris.

Liu has been with the agency for the last 12 years, holding a variety of roles such as head of corporate communications and PR (2000), general manager for its Beijing office (2004) and managing director of its China operations (2006).

"His new responsibilities for CMG will give him and platform to add value to all of our businesses in China and address the needs of the growing number of clients looking for multi-disciplinary marketing solutions," Tim Sutton, chairman of CMG for Asia Pacific, said.

Darren Burns, currently managing director of the agency's Shanghai and Guangzhou offices since 2007 has been promoted to managing director of Weber Shandwick China and will report to Liu.

Burns joined the Weber group in 1999 and has worked in sister PR company GolinHarris in 2000. In 2005 he did a stint as managing director of its Taiwan office.

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