Alcatel-Lucent’s Swan moves to InMobi

INMOBI   APPOINTMENTS   MOBILE ADVERTISING

Singapore – Independent mobile advertising network InMobi has announced the appointment of Anita Swan (pictured) as the regional marketing director for Asia Pacific.

In her new role, Swan is in charge of the InMobi's marketing strategy for the region with the global executive team. She will be responsible for expanding the company's marketing efforts in Southeast Asia, China, Korea, Australia, New Zealand an India with the respective local marketing teams.

Atul Satija, vice-president and managing director of InMobi, Asia Pacific, said he is keen to work with Swan at the helm of the company's marketing efforts.

"Anita will help us further fuel the regional mobile ecosystem, given her extensive regional experience, marketing expertise and advertising background," he said.

As the new MD, she brings with her more than nine years of experience in telecommunications and seven years in digital advertising.

Prior to this appointment, Swan was the head of marketing, Asia Pacific at Alcatel-Lucent. She also previously led marketing efforts of various telecommunications providers, including Vodafone, Digicel, Telstra and Telecom NZ.

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