Pulse makes senior hire in the US

PULSE   GARTNER   NIKE

US - Digital research agency Pulse Group has brought on board Carmen Endrina to lead the company's client development offering in the US.

Endrina (pictured) will focus especially on the group's West Coast  Technology clientele and large brands such as Nike.

Prior to her appointment she was a research analyst with Gartner, where she worked on primary custom research projects covering the US, APAC, and international markets.

Most of her industry experience comes from working as a researcher on projects from both the client and agency side. She covered industries such as IT, services, commercial real estate, consumer products, government, finance and more in the past.

Bob Chua CEO of Pulse said: "The US represents a very important market for Pulse, especially for Asia-bound research engagements."

"We will continue to identify and hire talent globally into 2012, capitalising on the continued growth opportunities in the Asia Pacific region."

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