WSJ tags Asia leaders with gaming app

WSJ   SOCIAL MEDIA   OLIVIER LEGRAND

Regional - The Wall Street Journal Asia has tapped into social media to launch its game app to test user’s knowledge of newsmakers in the Asia region.

The titled 'WSJ Power List Game' is an extension of its Power List. The app aims to test players' ability to identify top business and political leaders who are making news in Asia. 

Besides competing for high scores and prizes, players can access more information about each leader through the WSJ archive of news articles and coverage attaining to each individual.

"The Wall Street Journal will continue to focus on developing digital, social and local media platforms that reach new and existing readers across Asia," Olivier Legrand, general manager of The Wall Street Journal Digital Network for Asia Pacific, said.

The Power List is a visual guide that appears weekly in The Wall Street Journal Asia and on its website.

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