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StanChart gets new marketing head

By: Rayana Pandey, Singapore
Published: Sep 09, 2011

STANDARD CHARTERED  STUART KAMP  BANKING

Regional - Standard Chartered Bank has appointed Lee Wei Choy as regional head of marketing for Singapore and Southeast Asia.

Lee takes over from Stuart Kamp (pictured) who has moved to a new role as the regional head of personal and preferred banking for the same markets.

In his role, Lee will lead the marketing function in supporting the execution of consumer banking strategy by driving effective and innovative marketing programmes across products and segments.

He is also responsible for increasing the Bank's overall brand awareness and customer satisfaction across the region, a spokesperson told Marketing.

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Festival of Media Asia

The Festival of Media Asia is coming to Singapore in November in partnership with Marketing Magazine.

For speaker information and event details see the site festivalofmedia.com/asia

Companies featured:

  • Standard Chartered Bank