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Moet Hennessy Diageo clinks to Weber

By: Matt Eaton, Hong Kong
Published: Sep 01, 2011

MOET HENNESSY   PUBLIC RELATIONS   SPIRITS MARKET

Hong Kong - Moet Hennessy Diageo Hong Kong has appointed Weber Shandwick as its local public relations agency on a retainer basis.

As the alcoholic beverages group preps to launch its revived Johnnie Walker brand, it has tasked the agency with PR duties for all its brands including Smirnoff, Baileys and The Singleton.

Shaine DeVenny, managing director Moet Hennessy Diageo Hong Kong, said Hong Kong was a sophisticated market and the company is excited about developing its range of beverage brands.

"We have a strong focus on lifestyle and luxury PR and are thrilled to welcome Moet Hennessy Diageo to our client portfolio," Albert Shu, managing director of Weber Shandwick Hong Kong said.

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Festival of Media Asia

The Festival of Media Asia is coming to Singapore in November in partnership with Marketing Magazine.

For speaker information and event details see the site festivalofmedia.com/asia

Companies featured:

  • Weber Shandwick
  • Diageo