PHD wins Daikin's A$5m account
Regional - Global manufacturers of air-conditioners Daikin has appointed PHD its media agency for the Australia and New Zealand markets.
PHD won the A$5 million account from incumbent agency Initiative in a two-way pitch.
"PHD's expertise, reputation and knowledge of the local market will be invaluable in strengthening our brand presence in Australia and New Zealand," Dave Smith, national sales and marketing manager of Daikin, said.
Barry O'Brien, CEO of PHD Australia, said it will focus on enhancing the brand's connectivity to customers.
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