Grey Group brings Tay on board

GREY   ADVERTISING ASIA PACIFIC  PEOPLE

• Grey appoints Joseph Tay
• As creative director
• To report to Ali Shabaz

Singapore - Joseph Tay has joined Grey Group Singapore as creative director, reporting to Ali Shabaz, chief creative officer for Singapore, Indonesia and Thailand.

Tay brings with him over a decade and a half of creative experience, having worked at agencies such as BBH Asia Pacific, Batey Ads, McCann Erickson JWT and others.

In his new role, he will initially work on Grey's clients such as Qatar Airways, Wildlife Reserves Singapore, Mitsubishi and Metro.

"Joseph's addition to Grey Group Singapore reinforces our commitment to creating famous work for our clients. He comes with tremendous experience across categories covering local, regional and global markets," Subbaraju Alluri, CEO, Grey Group Singapore said.

Since the beginning of 2010, Grey Group has made a number of strategic creative appointments in Singapore, Thailand, India and Vietnam in a bid to to boost the network's creative output.

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