Qatar goes Bezurk to drive online bookings

Singapore - Qatar Airways has tied up with Bezurk.com to promote its fares on Bezurk's flights search engine and deals channel.

The Asia Pacific travel search engine will access and display real-time Qatar Airways fares and availability throughout its network, and directly link consumers selecting such fares to qatarairways.com and its recently modified online booking engine.

"The strategic initiative will drive more bookings through Qatar Airways' online distribution channel, and will allow the national carrier of the Sate of Qatar to very effectively market their fares to consumers, extending the Five-Star airline's brand exposure and awareness of its online booking capabilities," Peter Pohlschmidt, manager of E-commerce for Qatar Airways said.