It's official: MDA switches on
Published: Dec 10, 2009
DIGITAL PEOPLE ADVERTISING ASSOCIATIONS
- Malaysian Digital Association finally launches
- Official news revealed last night at industry event
- Comes nine months after the idea as first mooted
Malaysia - The Malaysian Digital Association (MDA) finally launched last night following months of developments which began when the idea was first mooted back in March 2009.
The news was revealed last night by Eyeblaster's sales director for APAC, Jordan Khoo who was speaking at the monthly Web Wednesday or Digital Wednesday industry event.
Reasons behind the nine month wait for the association to officially form stem mainly from the length of time it has taken to incorporate the MDA proper as well as for it to finalise its direction.
Web Wednesday is an industry event which has been organised by MDA even before last nights developments. It is currently sponsored by Johnnie Walker.
Pictured is an MDA logo taken from a previous Web Wednesday invite.
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