Aussie Facebook ad shop opens in Asia

• Australian digital agency expands to Asia
• Opens hub office in Singapore and focused on servicing SE Asia and India
  
• Provides Facebook in game advertising and Facebook marketing services

Regional - Australian digital shop, Spiral has expanded with the launch of a hub office in Singapore to provide Facebook in game advertising and Facebook marketing services to SE Asia and India.

Spiral is headquartered in Sydney and its managing director, Scott Wenkart said the Singapore move will open up the company's ability to work closely with clients based in Asia.

"We see Singapore as a great place to start. We are able to travel freely to other markets so we will just wait and see if we need to expand," Wenkart said on the possibility of additional Spiral offices launching in the region including Malaysia.

Spiral works with client's agencies to produce Facebook marketing campaigns. In Asia, it has already started work with major media agencies such as GroupM and digital agencies like Iris Digital.

Spiral in Singapore is headed by general manager Wayne Troy who is looking to beef up operations with local account managers. The agency shares the office with Iris.

In Australia, Spiral's range of clients includes Dairy Farmers, Pepsi, and Yahoo7!

"Interestingly clients in Asia are jumping straight in social network marketing opportunities without even doing digital previously whereas Australian clients [who have been doing digital for a while now] are only just jumping in to social network marketing," Wenkart said.

_________________________________________________________________________________________

More quality Lighthouse titles

Managing people? For HR and leadership strategy, Human Resources has it covered.

Want to get on the right side of the procurement department?
Direct them to Procurement Asia