Euro beefs up in Bangkok

EURO RSCG   CREATIVE APPOINTMENT   ADVERTISING THAILAND

• Euro RSCG makes Bangkok appointments
• Follows recent rebranding
• Phanichwatana to lead creative team

Thailand - Following their recent rebranding into a fully integrated creative agency, Euro RSCG Bangkok has appointed Asawin Phanichwatana as executive creative director and Tina Kelly as strategy director.

As ECD, Phanichwatana will lead the integrated creative team having returned to Thailand for the opportunity. He was previously the creative director at DDB Hong Kong and he will dually report into Southeast Asia chief creative officer, Victor Ng and Bangkok MD Neil Holt.

Tina Kelly joins the agency with the task to drive strategic thinking and solutions, and deepen the agency's commitment to developing creative business ideas. With extensive experience spanning the UK, Australia and nearly a decade in Thailand, Kelly joins the agency from BBDO Thailand where she was the head of strategic planning. 

"Following our rebranding last month, it's important that we continue to build on this momentum and attracting the industry's top talent is an important part of this process. "Bear" and Tina represent two core pillars of our industry, and I'm confident that their addition to our management team in Bangkok will help us achieve our goal to be the leading integrated creative agency in that market," said Matthew Fanshawe, CEO, Euro RSCG Southeast Asia.

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