SingTel shortlists MEC & Starcom
- SingTel announces final shortlist
- MEC and Starcom make the cut
- MPG and MediaCom miss out
Singapore - Incumbent MEC and Starcom have made it to the final round of the much-hyped SingTel media pitch, with MPG and MediaCom missing the cut.
The final shortlist comes after the telco giant added one more media agency, MPG, to the first round of shortlists in August this year.
SingTel announced its decision to consider more agencies for the first round as a result of "high quality of the submissions received and the level of interest registered by other media agencies". Confirming the news today, SingTel said the final decision is expected to be announced in December.
The pitch, which was called in June this year, is being managed by R3.
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