Leo Burnett gets creative with Carrefour

• Carrefour appoints Leo Burnett
• Creative account in four APAC markets
• Already has business in Taiwan

Regional - Leo Burnett will look after the creative brief for supermarket chain Carrefour in Indonesia, Malaysia, India and Singapore following a three-way pitch.

The news follows Publicis Group's appointment earlier this year as Carrefour's global partner.

"Leo Burnett Asia Pacific has won the Carrefour account in Indonesia, Malaysia, India and Singapore, as part of Publicis Groupe's global win earlier this year," Jarek Ziebinski, president of Leo Burnett & Arc Asia Pacific, said in a statement.

"Together with the Carrefour business we already have in Taiwan, the win has further strengthened our solid profile on retail business, which is a key area that we plan to focus on as part of our growth strategy."

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