Grey ups regional talent

Singapore - Grey has made changes to its regional team with the aim of increasing the company's development and profile in Asia - Susan Reingold is now senior VP, Corporate Development, while Frances Lui joins as senior VP, CCO.

In her new role, Reingold will be responsible for leading cultural transition and integration process for companies that the agency acquires in Asia, as well as creating a new talent development program for the region.

"Susan is well qualified for this new role, having been a marketer with companies such as Time and Bass Hotels & Resorts, before joining Grey in 1999, and since then, helping shape our brand in Asia. Susan will continue to report to me, and will work closely with our key geographic and functional leaders," Mike Amour, chairman and CEO, Asia Pacific for Grey said in a statement.

Frances Lui, as senior VP, CCO for Grey Asia Pacific, manages the agency's corporate communications for the region, and she is based in Singapore. Lui also reports directly to Amour.

"Frances comes to us with a diverse background in corporate communications. She most recently held a senior public relations position working on the public and education sectors in the Singapore government," Amour said.