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SingTel shortlists three for media

By: Rayana Pandey, Singapore
Published: Jul 24, 2009
SINGTEL     MEDIA
  • Singtel announces shortlists
  • MediaCom, Starcom and MEC
  • SingTel confirms

Singapore - MediaCom, Starcom and incumbent Mediaedge:cia have made it to the second round of the massive SingTel media pitch.

The pitch, that was called in June this year, is being managed by R3.

"This has been a highly competitive pitch and we are pleased with the quality of the submissions. The shortlisted agencies are: Mediacom, Mediaedge:cia and Starcom MediaVest. We will brief them in August on SingTel's requirements for the next phase of the review," SingTel said in a statement.

The creative for the account is handled by BBDO.

SingTel recently launched a new Digital Media subsidiary, as well as a marketing push to promote its new hyper-local portal inSing.com.

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Companies featured:

  • Mediacom
  • Mediaedge:CIA
  • Starcom Mediavest
  • SingTel