The art and science of connecting with consumers
Marketing-interactive.com




Latest Magazine Dot Archive dot Marketing Events dot Events Calendar dot Senior Appointments dot Tip off

TotalSports.tv broadband channel launches

By: Marcus Chhan, Malaysia
Published: Jul 21, 2009
TOTAL SPORTS ASIA   MEDIA   CONTENT   SPORTS MARKETING
  • TSA to launch sports broadband channel
  • Called TotalSports.tv
  • Tied-up with Octopus Media Technology

Asia  - Total Sports Asia has tied up with video content management and delivery platform Octopus Media Technology to launch its sports broadband channel TotalSports.tv.

The channel is geared towards sports fans globally but with a core focus on Asia. It is due to launch on the 7 August and begins with live streaming and delayed content from the upcoming World Badminton Championships, as well as the US Open Tennis.

"We are very excited with the launch of our internet sports channel as it will give us a platform to fully exploit our vast sports rights and those of our clients to deliver content directly to the fans. The channel will also help our partners to commercialize much of their unsold internet rights," Marcus Luer, group CEO for TSA said.

Companies featured:

  • Total Sports Asia
  • Octopus Media Technology