Pulse equip with Mobile and IVR solutions
Published: Jul 09, 2009
PULSE GROUP MARKETING RESEARCH
- Pulse launches beta Mobile and IVR research solutions
- Adds to existing capabilities
- Aims to give clients a more cost-effective suite of services
Malaysia - Pulse has launched its beta Mobile and IVR research solutions, adding to its online research panel and VOIP CATI centre capabilities in Asia-Pacific and the Middle-East.
"We have always focussed on a holistic and representative approach towards research throughout Asia, and the multi-faceted Online, Mobile, CATI and IVR offering is extremely compelling, allowing us to reach consumers in both growing and mature markets at a lower cost," Pulse CEO, Bob Chua, said.
The multi-mode data-collection solution aims to provide a cost-effective suite of services for its clients.
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